Editorial Design

After finishing the HND, I started the BA Degree in Graphics. I new the standard of work would be grater and I was looking forward to tackling my first brief. This was based on Editorial Design so I was required to produce a front and back cover, an editorial page, a content page and two double pages spreads. The magazine was on the supplement insert for the Sunday newspaper, the Observer. The text was available but the rest was for me to design. My starting point was to look at books such as Editorial Design by Yolanda Zappaterra and The Best of Brochure Design by the publishers Rockport. These helped me a great deal into successfully having consistency in my magazine. For a secondary resource, I decided to look into Neville Brody more. I was lucky enough to find a copy of the book The Graphic Language of Neville Brody that had most of his best work including articles from the magazine, The Face. His spreads were inspirational towards my approach in design and I tried using his techniques in my work.

I found the area I struggled in was having a related theme for the two main spreads. The topic of the article was the debate on buying bottled water instead of just pouring it straight from the tap. This rose topics such as the cost of transporting the water around to its destinations. Part of the brief required you to use your own imagery so I decided to illustrate topics from the articles. Using different illustrations was fun to do but changing them with the colour, placement and detail was frustrating. I finally completed the two spreads, which led me on to the front cover and other parts of the magazine. Many changes were made throughout but I was delighted with the finished designs.