Condom Advertising

While developing my FMP and the Metro project, Myself and Kat still wish to push the tolerance brief more. We both feel the count to ten idea has great potential but using two other directions and then possibly turning the project into a campaign would be better. While doing some research, I had come across this advert for the awareness of using condoms. Many males aged between 16 to 21 have priorities of the things they do and enjoy, and money is definitely one of them. I feel using this concept of indicating what the expenses would be when not using a condom and possibly becoming a farther works greatly.