Tuesday 28 April 2009

One Day Brief - Christmas Greetings



As the end of the second year gets closer, another one day brief was challenged. The task was to design three concepts for a Christmas greeting for a list of design agencies given. This was to be done in pairs, which were chosen at random. I had the pleasure of working with Michelle McKee and having a one to one basis throughout the day was much fun. Our decision was to choose design agency True North. Our first two ideas involved messing with the logo making the letter T look like a Christmas tree printed on a card and the other was to have a greetings message on a party popper. We felt the ideas were strong but both agreed the final idea was the best. We came up with an idea of sending out fridge magnets with seasonal words like Turkey, Santa Clause, Presents and other related words to that time of year for you to then make up your very own message. Obviously, we had happy Christmas from True North in the greeting to. I very much enjoyed the brief and look forward to similar ones in the future.

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