Sunday 5 April 2009

Toxel.com - Packaging Design



As the YCN brief has passed, besides ping-pong, other competition briefs were being challenged to other students. One brief was to design a new package for the fruit soft drink Smoothie. Every Wednesday a number of students, including myself, would sit around a table to discuss idea’s, show our current work and get feedback on where we maybe going wrong. As I was looking at Toxel.com for some inspiration, I came across this post, which I felt was perfect for the Smoothie brief. The appliance of the packaging answers the brief remarkably.

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